Tip of the Week: Ask for Likes

Want more likes on Facebook? More Followers on Pinterest and/or Twitter? Send a dedicated email to your database with one call to action – to Like You (or to Follow You). Add in a giveaway component where anyone who Likes your page between now and end of the month has the chance of winning $100 to shop in your store. You’ll see a higher percentage of conversions by coupling your email with a giveaway or contest.